How SMEs can harness social media

August 2015
SMB World Asia;8/10/2015, p3
The article focuses on strategies for using social media by small businesses. It states that according to Aaron Levie of cloud computing-based storage company Box, the advent of information technology has helped start-up businesses communicate with business people, cities an example of use of digital platforms for small businesses like sales opportunities on electronic commerce website eBay. It notes that small businesses should focus on building followers on social media.


Related Articles

  • Open for Business. Lorek, Laura; Duvall, Mel // Interactive Week;8/27/2001, Vol. 8 Issue 33, p29 

    Focuses on the electronic-commerce services offered by eBay. Value of the services; Advantage of eBay in providing hosted storefronts; Increase in the use of the Internet among small businesses. INSET: BIGSTEP FACES BIG RIVALS, by Mel Duvall.

  • FITCE brings spotlight to South Florida entrepreneurs.  // Communicology / Kommunikologia;10/22/2015, Vol. 25 Issue 43, p7A 

    The article discusses the topics at the Florida International Trade and Cultural Exposition held at the Greater Fort Lauderdale-Broward County Convention Center in Florida on October 12-16, 2015 including small business finance, business growth and social media and creation of new businesses.

  • eBay no threat to fleaBay. Taylor, Mike // ColoradoBiz;Oct2005, Vol. 32 Issue 10, p48 

    Discusses findings of a study of small-business trends. Differences between eBay and fleaBay; Estimated number of Denver, Colorado-area residents who identify themselves as eBay entrepreneurs; U.S. Postal Service's partnership with eBay.

  • E-COMMERCE EXPERIENCES AND IMPACT ON THE DEVELOPMENT OF PROFESSIONALISM. Ngo-Ye, Thomas L. // Issues in Information Systems;2014, Vol. 15 Issue 1, p360 

    Nowadays, E-commerce has become so ubiquitous that millions of individuals and small businesses buy and sell things online. Do sellers engage in E-commerce activities just as a hobby and for fun? Or do sellers' E-commerce experiences shape them to become serious professionals? In this paper, we...

  • An E-Variation on Payday Loan Theme. Wolfe, Daniel // American Banker;7/28/2005, Vol. 170 Issue 144, p1 

    Describes a startup payday lending Web site called Spotya which will lend consumers up to $800 for as long as 30 days. Comments from Sara J. Lubben, Spotya's president; How Spotya noticed a spike in sales on e-commerce sites around paydays; Details of the fees charged by Spotya for each loan;...

  • BORN LEADERS. BROWN, RACHEL // WWD: Women's Wear Daily;6/5/2015 Beauty, p30 

    The article discusses the promotion and support of new business enterprises within the beauty and personal care industries by brand incubators within the U.S. Topics include the use of social media by new beauty businesses such as Wander Beauty for electronic commerce and crowdsourcing, online...

  • The Post-Artisanal Playbook. PEABODY, JOHN // Inc.;Nov2014, Vol. 36 Issue 9, p42 

    The article shares tips on how entrepreneurs in the U.S. can expand their new or small-scale artisanal business while remembering and sticking to their small-scale roots. These include finding the right partner, knowing the capacity of the business, and using the social media to promote the...

  • Sorry, but no sale. HOLLAND, JOEL // Entrepreneur;Oct2010, Vol. 38 Issue 10, p122 

    The article focuses on internet website recommendation company StumbleUpon, founded by entrepreneur Garrett Camp. It states that Camp started up the company after graduating from college and sold it to internet company eBay Inc. for $75 million a year after graduating. It mentions Camp was...

  • YOU TOO can start a business.  // Money (Australia Edition);Feb2010, Issue 120, p64 

    The article offers low-cost business ideas featured in the book "Start Me Up!" by Sonia Williams. According to Williams, a guaranteed way to come up with a good business concept is to draw on life experiences. The author suggests that it is good to go for some hot trends such as self...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics