TITLE

PRACTICAL MOTION

AUTHOR(S)
Boyer, Trevor
PUB. DATE
August 2003
SOURCE
Millimeter;Aug2003, Vol. 31 Issue 8, p15
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Features the television advertisement of Honda Accord automobile conceived by London, England-based agency Wieden & Kennedy and directed by Antoine Bardou-Jacquet. Major reason for the spot's popularity; Practical effects attuned to the tagline of the commercial; Reason for shooting the advertisement in two 60-second pieces.
ACCESSION #
10754424

 

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