TITLE

Campaign Says 'Hello' To Longtime Brand

PUB. DATE
August 2003
SOURCE
Wireless Week;8/15/2003, Vol. 9 Issue 17, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Highlights an advertising campaign that will help reposition the Cellular One brand in the market in 2003. Business strategy for the brand; Remarks from Cellular One president Chip Kelly regarding the brand.
ACCESSION #
10584317

 

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