TITLE

Conde Nast mulls ad flexibility

AUTHOR(S)
Donaton, Scott
PUB. DATE
July 1991
SOURCE
Advertising Age;7/15/1991, Vol. 62 Issue 29, p3
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the plan of Conde Nast Publications to make its corporate advertising sales structure more flexible. Stance of the company on rate negotiation; Multimagazine packages offered by the company; Magazine titles owned by Conde Nast Publications.
ACCESSION #
10551184

 

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