TITLE

Another country

AUTHOR(S)
Matthews, Ryan
PUB. DATE
February 1998
SOURCE
Progressive Grocer;Feb98, Vol. 77 Issue 2, p21
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Discusses how business enterprises can adopt to the changes that the future may bring. Development of ways of communicating with consumers on a one-to-one basis; Communications philosopher's prediction that the world will become a `global village;' Impact of information technology; Analysis of pop culture.
ACCESSION #
1053394

 

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