Cool ideas in frozens

Turcsik, Richard
August 2003
Progressive Grocer;8/1/2003, Vol. 82 Issue 11, p62
Trade Publication
Explores the television dinner category in the grocery trade. Most popular items in the category; Origin of television dinners; Features of individually boxed family-size and single-serve microwavable and/or oven-ready entrees; Number of frozen dinners sold for the 52 weeks ended May 17, 2003.


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