TITLE

Tiger time at Exxon

PUB. DATE
July 1991
SOURCE
Advertising Age;7/8/1991, Vol. 62 Issue 28, p34
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the advertising campaign for Exxon Corporation's Phase IV gasoline. Introduction of Exxon's tagline; Description of the television spot.
ACCESSION #
10486022

 

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