Hearst magazines support causes

August 1990
Advertising Age;8/13/1990, Vol. 61 Issue 33, p43
Trade Publication
Presents an update on print media and advertising in the U.S. as of August 1990. Advertising revenue donated by Hearst Corporation's "Countryside" to land conservation trusts interested in buying Walden Woods in Massachusetts; Donations given by "Town & Country" to a program of the Cosmetic Toiletry & Fragrance Association; Overview of the game day programs to be produced by Professional Sports Publications for college football teams and several professional sports leagues.


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