TITLE

Advertising field relatively exciting

AUTHOR(S)
Pesmen, Sandra
PUB. DATE
August 1990
SOURCE
Advertising Age;8/6/1990, Vol. 61 Issue 32, p12
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article features several advertising executives whose children were drawn into the same field as they are including Allen Rosenshine, Alexander Kroll and Keith Reinhard. Allen Rosenshine, chairman and chief executive of BBDO Worldwide said he would like his kids to go into advertising. Alexander Kroll, chairman, president and chief executive of Young & Rubicam said that his 27-year-old son recently became a copywriter with Leo Burnett USA. Similarly, Keith Reinhard, chairman and chief executive of DDB Needham Worldwide said that he was thrilled when his 23-year-old son told him that he sold his first advertisement.
ACCESSION #
10484712

 

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