TITLE

Bounty in most unusual places

AUTHOR(S)
Hume, Scott
PUB. DATE
August 1990
SOURCE
Advertising Age;8/27/1990, Vol. 61 Issue 35, pS-1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on issues relevant to advertising. Notions about media advertising; Selection of advertising media; Elements of media advertising; Views of advertising agencies on media selection.
ACCESSION #
10483584

 

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