TITLE

British promo reign collapses

PUB. DATE
August 1990
SOURCE
Advertising Age;8/20/1990, Vol. 61 Issue 34, p51
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the financial conditions of British firms FKB Group and KLP Group in the U.S. as of August 1990. Types of U.S. promotion agencies acquired by both companies starting 1988; Purchase of KLP by RSCG Group; Stock declines for both companies.
ACCESSION #
10481586

 

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