Paper's outlook a little rocky

Fisher, Christy
August 1990
Advertising Age;8/20/1990, Vol. 61 Issue 34, pS-13
Trade Publication
Focuses on the competition between newspapers 'Arkansas Gazette,' published by Gannett Company and 'Arkansas Democrat,' published by Wehco Media Inc. in Arkansas, as of August 1990. Statistics on the readership of the 'Gazette,' according to Audit Bureau of Circulation numbers for the period ending March 31, 1987; Market share claimed by the 'Democrat' in 1989; Reduction in subscription prices for the 'Gazette' in 1988.


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