TITLE

'Hold what you've got.'

AUTHOR(S)
Meyers, Janet
PUB. DATE
August 1990
SOURCE
Advertising Age;8/20/1990, Vol. 61 Issue 34, pS-10
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Discusses market positioning for suburban daily newspapers and weekly magazines of Journal Newspapers in the U.S. as of August 1990. Newspapers under Journal Newspapers; Range of newspaper size; Coexistence between suburban and metropolitan daily newspapers; Circulation expansion of the 'Friday Home Report' tabloid of Journal Newspapers into Washington-area copies of 'USA Today.'
ACCESSION #
10481571

 

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