TITLE

DIRECT MARKETING BRIEFS

PUB. DATE
July 1990
SOURCE
Advertising Age;7/23/1990, Vol. 61 Issue 30, p31
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents news briefs on direct marketing as of July 23, 1990. Percentage of companies surveyed by the Direct Marketing Association that have implemented environmental policies; Executives who will be inducted into the association's Hall of Fame.
ACCESSION #
10416331

 

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