TITLE

Old money, new lifestyle

AUTHOR(S)
Arrarte, Anne Moncreiff
PUB. DATE
July 1990
SOURCE
Advertising Age;7/9/1990, Vol. 61 Issue 28, pS-1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on the economic and cultural status of young Cuban Americans. Their spending on entertainment, clothing and popular consumer goods were calculated. These young Cuban Americans continue to hold on to their traditional values of family, religion and language. They also have more options than an average young American professional because they are bilingual and bicultural.
ACCESSION #
10310737

 

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