TITLE

DMB&B mulls future

AUTHOR(S)
Lafayette, Jon; Spethmann, Betsy
PUB. DATE
July 1990
SOURCE
Advertising Age;7/9/1990, Vol. 61 Issue 28, p28
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the joint venture of advertising agency D'Arcy Masius Benton & Bowles with PresentFutures Group. The venture is called PresentFutures. PresentFutures Group will continue to exist separately. The move is designed to help D'Arcy in its business plans as an advertising agency for food products.
ACCESSION #
10310735

 

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