TITLE

WORLD NEWS ROUNDUP

PUB. DATE
July 1990
SOURCE
Advertising Age;7/30/1990, Vol. 61 Issue 31, p30
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on news and developments concerning the international advertising industry, compiled as of July 30, 1990. British Tourist Authority's review of its worldwide account; Campbell Soup Co.'s Biscuits Delacre's invitation of pitches from BBDO Worldwide Inc., Ogilvy and Mather Worldwide and Saatchi and Saatchi Advertising; Fiat's awarding of its account for the Spanish launch of Fiat Tempra to Danis-Benton and Bowles.
ACCESSION #
10310367

 

Related Articles

  • $25M Campbell loss scalds O&M. Dagnoli, Judann; Levin, Gary // Advertising Age;1/20/1992, Vol. 63 Issue 3, p1 

    The article reports that Campbell Soup Co. discontinued $25 million worth of frozen food advertising business from Ogilvy & Mather (O&M), stripping the agency of all its account with them except the one for Pepperidge Farm. The move consolidates all Campbell's frozen foods billings at BBDO...

  • O&M HK clear winner at spartan Kam Fan. Hille, Alfred // Media: Asia's Media & Marketing Newspaper;12/12/2003, p8 

    Ogilvy & Mather (O & M) swept the 4As Creative Awards, picking up the "Best of show" Kam Fan trophy and a slew of other prizes in a competition likely to be remembered for the small number of gold awards handed out. One of the judges, Clemenger BBDO Melbourne executive creative director Mike O'...

  • Guinness in £50m pitch. Bussey, Noel // Campaign;11/23/2007, Issue 47, p1 

    The article reports that advertising agencies Saatchi & Saatchi Worldwide and BBDO Worldwide Inc. are going head-to-head in a pitch for a media account of Guinness PLC, valued at £50 million. The agencies are battling for the creative account to promote the brewer's 250th birthday, which it...

  • PRIVATE VIEW. Tsang, KC // Media: Asia's Media & Marketing Newspaper;2/13/2004, p26 

    This article analyzes various advertisements created by reputed Media agencies. The projects include--The Association of Women for Action and Research, and Langham Hotels international Ltd., created by Saatchi & Saatchi. The visuals in the advertisement are charming and the treatment of the...

  • The 10 Best international posters.  // Campaign;12/17/2001, Issue 52, p16 

    Lists the ten best international pictorial advertisements. Idea of the Mini Babyel campaign by Saatchi & Saatchi Advertising; Features of the Guinness advertising by Ogilvy & Mather; Concept of the hatmaker campaign by Scholz & Friends.

  • Saatchi team taps love-hate relationship. Lawler, Edmund O. // Advertising Age's Business Marketing;Dec97, Vol. 82 Issue 11, p17 

    Features the Saatchi and Saatchi creative team, maker of the 1997 Sawyer Award-winning campaign of Comdisco. How the creative team gained insights into the target audience; Message of the award-winning campaign; Objective of the campaign.

  • Saatchi & Saatchi.  // Marketing (00253650);Dec2002 Supplement, p6 

    Focuses on the success of advertising agency Saatchi & Saatchi in the year 2002. Awards won by the agency; Role of Saatchi in influencing sales of car-maker Toyota.

  • Creative team rejoins Saatchis from Burnett. Palmer, Camilla // Campaign;4/20/2001, Issue 16, p3 

    Reports the rejoining of the senior creative team of Duncan Marshall and Howard Willmott to Saatchi & Saatchi Co. in Great Britain.

  • Mueller to fight stage fright as Saatchi prize.  // Campaign;8/2/2002, Issue 30, p32 

    Focuses on the strategy of advertising agency Saatchi & Saatchi on stimulating employee creativity. Prize of the internal competition of the company; Winner of the competition; Impact of competition on employees.

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics