TITLE

Cadillac gets racy

AUTHOR(S)
Horton, Cleveland
PUB. DATE
July 1990
SOURCE
Advertising Age;7/30/1990, Vol. 61 Issue 31, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on San Francisco Bay Area Cadillac Dealers in California's transfer of its account from Evans/San Francisco to Mandelbaum Mooney Ashley. Premiere of the group's TV campaign on July 26, 1990; Features of the commercial; Comments of Ken Mandelbaum, agency president, on the concept of the campaign.
ACCESSION #
10310333

 

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