Perrier picks O and M in France

Michaud, Paul
July 1990
Advertising Age;7/30/1990, Vol. 61 Issue 31, p4
Trade Publication
Reports on Source Perrier's awarding of its French advertising account to Ogilvy and Mather Ltd. Estimated value of the Perrier account; Plans of Perrier to award Ogilvy its worldwide account; Reason why Perrier chose Ogilvy to handle its account.


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