Pearson Education, Despite Revenue Decline, Leads U.S. K-12 Publishers in EM's Exclusive 2002 Index

July 2003
Educational Marketer;7/14/2003, Vol. 34 Issue 20, p1
Trade Publication
Reports on the revenue performance of Pearson Education in 2002 in terms of sales from K-12 instructional materials, amidst economic downturn that plagued the K-12 educational publishing industry in the United States. Value of total sales generated in the K-12 market; Factors that contributed to the sluggish growth of the K-12 market; Decline in Pearson's school publishing business and school testing business.


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