June 2003
Investment Dealers' Digest;6/23/2003, Vol. 69 Issue 25, p26
Trade Publication
Individual Broadway productions are set up as limited partnerships or limited liability companies, and producers usually have a small interest until investors recover their investments and then share in 50% of net profits. Musicals also tend to have more elaborate sets and costuming and, in many cases, larger production companies. Of the 11 new musicals brought to stage in Broadway's 2000/2001 season, the average cost was $7.7 million, according to data from the League of American Theatres and Producers Inc. That compares to an average cost of $1.6 million for the 16 plays produced during the same period. "Now producers are a little more savvy and realize this needs to be an investment where investors can participate in the upside of a production," says Lisa Vioni, a former senior vice president and mortgage salesperson with Lehman Brothers' middle market group and associate producer of 'Long Day's Journey into Night.'


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