A Reading of the Minds
- Growth among newspaper inserts. Alarcon, Camille // B&T Weekly;11/17/2006, Vol. 56 Issue 2590, p15
The article reports that Fairfax's "Sydney Magazine" and "Age Melbourne" were the top performers in readership among newspaper-inserted magazines in Australia during the third quarter of 2006, according to Roy Morgan Research. "The Australian Financial Review Magazine" suffered a decline in...
- Bafflement over London freesheet NRS figures. Reynolds, John // Marketing Week;9/20/2007, Vol. 30 Issue 38, p15
The article presents the result of the National Readership Survey (NRS) on the most read newspaper in Great Britain. The NRS data reveals that London Lite had an average daily readership of 745,000 between January and June 2007, compared to 713,000 for thelondopaper. London Lite also recorded a...
- A comparison of two methodologies for counting current periodical use. Naylor, Maiken // Serials Review;Spring93, Vol. 19 Issue 1, p27
Provides a comparative study of two methodologies for counting current periodical use. Comparison of user populations in science and engineering libraries for fall semesters 1987-88 and 1991-92; Changes in collections and user populations; Library locations and hours in comparison with current...
- Ups and downs. Absher, Frank // St. Louis Journalism Review;Jun2002, Vol. 32 Issue 247, p24
Reports the statistics on newspaper readership in the U.S.
- Circ takes it on the chin in March FAS-FAX report. Fitzgerald, Mark // Editor & Publisher;05/07/2001, Vol. 134 Issue 19, p5
Presents readership survey result of newspaper circulation in the United States. Increase in newspaper circulation; Number of copies for an average circulation; List of top daily newspapers; Impact of joint operating agreements on circulation.
- Nationals hit by circulation loss, says latest NRS report. // Marketing Week;10/9/1997, Vol. 20 Issue 28, p15
Reports on the results of the National Readership Survey, which surveys the readership habits of the British adult population to the end of August 1997. Decrease in newspaper circulation; Readership of women's weekly titles.
- Best read. // Accountancy;Nov90, Vol. 106 Issue 1167, p15
Focuses on the preferred reading materials of accountants in Great Britain according to the results of a readership survey by Harrison Willis as of November 1990. Out of a sample of 1,200 accountants questioned, 50 percent responded. Of those 20 percent who read Accountancy, 18 percent read...
- TechSpin: Vive Les Dead Trees. Dreyfuss, Joel // Red Herring;3/12/2008, p2
The article discusses the findings of a study on newspaper and magazine readership in France in 2007. The study, which was conducted by Audipresse, reported that readership of French daily newspapers increased by 1.9 percent, while magazine readership increased by 1.2 percent. According to...
- Detecting symptoms of poor circulation. Dolliver, Mark // Adweek Eastern Edition;10/20/1997, Vol. 38 Issue 42, p24
Reveals the results of a survey of circulation directors which tracks trends in circulation of periodicals in the United States. Comparison of total new-business production from 1995-1997; Overall renewal performance from 1995-1997.