TITLE

Shazam campaign targets students

PUB. DATE
December 2002
SOURCE
New Media Age;12/12/2002, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents information on a marketing campaign that targets students launched by mobile music recognition service Shazam in Great Britain. Features of the campaign; Purpose of the campaign.
ACCESSION #
10170500

 

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