TITLE

Meet Customer Needs Through Advertising

AUTHOR(S)
Hall, John R.
PUB. DATE
June 2003
SOURCE
Air Conditioning Heating & Refrigeration News;6/23/2003, Vol. 219 Issue 8, p23
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents highlights of the 50th Anniversary Convention and Trade Show of the National Association of Oil Heating Service Managers in Hershey, Pennsylvania. Importance of having a budget for advertising; Marketing and advertising tips from David Bucher, an oil heat business consultant.
ACCESSION #
10121726

 

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