TITLE

Big Lots: Look at us!

AUTHOR(S)
Lillo, Andrea
PUB. DATE
June 2003
SOURCE
Home Textiles Today;6/16/2003, Vol. 24 Issue 40, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the marketing strategy of retailer Big Lots Inc. in the U.S. Launch of a television campaign; Focus on home area; Demand for home decor and furniture.
ACCESSION #
10019070

 

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