TITLE

The Time of Our Lives: The Role of Time in Consumer Well-Being and Virtue

AUTHOR(S)
Bhattacharjee, Amit
PUB. DATE
January 2013
SOURCE
Advances in Consumer Research;2013, Vol. 41, p212
SOURCE TYPE
Conference Proceeding
DOC. TYPE
Abstract
ABSTRACT
The article presents abstracts of studies on the role of time in consumer well-being and virtue which include the effects of exposure to fast food brands on happiness by Julian House and colleagues, time, money and morality by Francesca Gino and Cassie Mogilner and self-deception by Michael I. Norton and colleagues, presented at the 44th annual conference of the Association for Consumer Research (ACR) held in Chicago, Illinois from October 3-6, 2013.
ACCESSION #
99579415

 

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