TITLE

PERSONAL SELLING AND SALES MANAGEMENT ABSTRACTS

AUTHOR(S)
Deeter-Schmelz, Dawn R.
PUB. DATE
March 2011
SOURCE
Journal of Personal Selling & Sales Management;Spring2011, Vol. 31 Issue 2, p185
SOURCE TYPE
Academic Journal
DOC. TYPE
Abstract
ABSTRACT
The article presents abstracts of several articles related to sales published in other journals, including �Compliments and Purchasing Behavior in Telephone Sales Interactions" by Josh Dunyon, Valerie Gossling, Sarah Willden, and John S. Seiter, "Modeling Customer Reactions to Sales Attempts: If Cross-Selling Backfires" by Evrim D. G�nes, O. Zeynep Aksin, E. Lerzan �rmeci, and S. Hazal �zden, and "Avatars as Salespeople: Communication Style, Trust, and Intentions" by Kathleen Keeling, Peter McGoldrick, and Susan Beatty.
ACCESSION #
60139768

 

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