TITLE

6. Costs, Efficiency, Financing

AUTHOR(S)
Penn Jr., Wiliam S.; Peterson, R. D.
PUB. DATE
October 1969
SOURCE
Journal of Marketing;Oct1969, Vol. 33 Issue 4, p91
SOURCE TYPE
Academic Journal
DOC. TYPE
Abstract
ABSTRACT
The article presents marketing abstracts pertaining to costs, efficiency, and financing. They include "Breakeven Analysis under Absorption Costing," by David Solomons, "Accounting Concepts and Behavioral Hypotheses," by Reginald S. Gynther, and "Accountability under Industrial Diversification," by Leopold Schachner.
ACCESSION #
25793380

 

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